EMBODIMENT:
VESSELS OF THE MOCHE

MUSEUM EXHIBITION DESIGN


Role

- Concept development
- Thesis development
- Design development
- Exhibition identity/branding
- Media content development/design


Objective

Create an exhibition about Moche pottery vessels that will prove an original thesis


Client

Center for the Future of Museums (American Alliance of Museums initiative)


Location

Memorial Art Gallery, Rochester, NY


Primary Audience

Millennials


Graduate thesis project


Thesis Statement

By examining George E. Hein's principle of how language affects learning, exhibitions will modernize museum constructivist learning techniques by using the nature of the language of new media as a vehicle for communication. This will allow museums to better respond to the evolved needs of a twenty-first-century audience, particularly millennials.